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Social Responsibility in Marketing: A Proactive and Profitable Marketing Management Strategy

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By A. Coskun Samli
Publisher Greenwood Publishing Group, Incorporated - (Quorum Books)
Social Responsibility in Marketing: A Proactive and Profitable Marketing Management Strategy
47712 words47,712 words
224 pages224 pages
Lexile 1300LLexile 1300L
Published 1992Published 1992
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Book ISBN:

9780899306285

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